2015 Casual Living Merchandising Awards and Reader’s Choice Awards named Summer Classics Store, Licensee and Dealer Winner
Selecting a winner is tough, but when winners were selected for Casual Living magazine’s 2015 Merchandising Awards, the tasteful style of Summer Classics stood out from the competition. In the multi-store category, our Richmond store won Best Use of Accessories, and dealer “Designer’s Patio” won Best Outdoor Display showcasing our Sierra Collection. In the Readers Choice Awards, Summer Classics Ohio Licensee won Best Overall Merchandising and Best Use of Accessories.
Casual Living magazine’s prestigious awards honor the patio furniture stores for fashion-forward displays, creative use of accessories and excellence in merchandising. This year in the new Readers Choice Awards, more than 130 readers cast votes. They agreed with the Casual Living distinguished panel of judges in five of the 10 categories, many of which were close calls.
“We’re honored to win these awards,” says Tom Livingston, Summer Classics vice president of retail and licensing. “and be in such good company.”
Readers’ Choice Winners:
Overall Merchandising (multiple stores) – Summer Classics Home at Fortin Ironworks, Columbus, Ohio
Best Use of Accessories (multiple stores) – Summer Classics at Fortin Ironworks Columbus, Ohio
Both Judged and Readers’ Choice Winners:
The Summer Classics’ store in Richmond, Va., won the Best Use of Accessories Award in the multi-store division, despite tough competition from other Summer Classics’ locations, as well as other outdoor furnishings stores across the nation.
Best First-Time Entry in the multi-store category was awarded to Designer’s Patio, a family-owned business based in Dallas that is an outgrowth of Yard Art Patio & Fireplace.
Esteemed panel of Judges:
Christi Spangle, Allied ASID, Barbour Spangle
Design Today Editor in Chief Cindy W. Hodnett
Casual Living Editorial Director Vicky Jarrett
Casual Living Editor in Chief Cinde W. Ingram
Casual Living Senior Editor Jennifer Bringle
Casual Living and Furniture/Today Art Director Ronda Whitaker
Each store received a plaque of recognition to display at their location, and is featured in the June issue of Casual Living magazine.
Summer Classics President Bew White: “We are excited to defend our title for over ten years, and at our annual Garden Party in Alabama, we will share what is working for us, so our dealers and future licensees can increase sales and win the hearts of their clients.”
For more on Casual Living‘s Merchandising Awards and to see more on the winners, visit www.casualliving.com.